I am not the sort of designer that just wants to plaster my brand all over you and force you to fit your body into my stock size. What I really liked doing is collaborating with you to help you express your personality through your own style. 

Sure, I have a cult following of women who privately commission custom and bespoke pieces that they love and wear to death because they’re as comfortable as their pyjamas but make them look and feel one hundred times better. In other words their go to pieces that they ask me for same again, different colour because they can’t live without them.

For many more women who never meet face to face and who I never make a dress for, I teach them same process that my highest level clients pay me for so they can nail this level of go to effortless style themselves.

Either way, I am sure I can help you drawing on my 20 twenty years of experience collaborating with women ranging from international musical genius Bjork through to RBA board members. That’s a a very diverse bandwidth of women so like I said, I’m sure I can help you. If you want to push the boundaries even further than Björk then we need to talk. Yes seriously. 

If you’re thinking, I’m not that high powered, that’s cool too. Let’s talk about you.

Seriously what all the women I collaborate with have in common is, they don’t have time to be gym bunnies or give f*** about the perfect blow dry. In other words they don’t let what most other people do and think get in the way of them working their unique style to help them reach positions of power and wealth, whatever that means for them.

I collaborate and teach as many women as possible so you can take exactly the same time money and resources and get that sort of effortless style. I will not tell you to go and buy five more things with the promise it’s going to make getting dressed easier. Actually I really believe in taking stock of what you’ve already got, learning how to identify and fix mistakes or change things to suit how you are now, essential skill building to enable you to make better, fewer high-quality investments that do have a positive ripple effect into other parts of your life.

Hi, my name is Susan DiMasi and I'm the Founder & Director of MATERIALBYPRODUCT (MBP) & HOF.

By training I'm a fashion designer (BA, MA unfinished PhD) and by trade I'm an artisan. That means is I've literally made thousands of custom and bespoke pieces in the MATERIALBYPRODUCT workroom and you can see more here.

Now the next part is going to make me sound like I am 100 years old but I just turned 50 at the time of writing this about section. I’ve also spent a decade on the luxury boutique floor in both London and Australia. Another decade teaching tailoring, history and leading Honours Design Projects in the RMIT Fashion Design Program. Plus I worked as an Assistant Curator of International Fashion & Textiles, NGV for half a decade before I started MBP then they started collecting my work. Some of those gigs overlapped and if you have read this far it’s because you’re a woman who can relate to being in the three ring circus that has developed your unique skill set. 

It’s true true I’m not a cool kid or a younge gun of design anymore. I’m a woman who’s been through my life changing, my body changing and the world changing and it’s from some of these experiences being really shitty as well as brilliant (when I look back because it never feels like that at the time) that I teach real skills and know how to women just like you in HOF .

So what is HOF? The acronym stands for the history of fashion as the history of feminism and because along with my own two decades of experience I draw case studies out of history of women have use their style to paint a pitch that says 1000 words and helps them controls the  narrative of their personal history along with their hard work and their brilliance. 

Let me make a the point I am not so naive or so ignorant to spout dress for the job you want cliches at you. What I do believe in is helping you use all the tools in your tool kit to help yourself. I do really value is creativity which is scientifically proven to enhance and neurological function, specifically the part of our brain called executive function. Now I know when high delivering women hear that they can tend to jump to the conclusion that they have to master the cello or paint a sell out exhibition but that’s not the point of creativity. That’s not how you nurture the part of the brain you draw on the most.

One very simple act that can be creative that you do every day whether you’re being seen or not is getting dressed. You can get the neurological benefit, even when you do get dressed on automatic pilot when you cut yourself free of the frustrating process of shopping as you know it and the compromising results it’s delivering to you.

SusanDimasi.com

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